Patient Booking Funnel View
Release Note
The Patient Booking Funnel View
The new Practice Growth Suite analytics module gives you complete visibility into your marketing funnel. From a patient’s first website visit to completing treatments, you can clearly see what’s working, what isn’t, and where you are losing patients. This feature brings together marketing campaign data, user behavior, appointment activity, and production outcomes, all in one place. We’re bridging the gap between marketing metrics and business outcomes. By connecting every marketing touchpoint to real-world production results, with this level of insight, your team can:
- Maximize ROI on marketing spend
- Optimize patient acquisition strategies
- Identify friction points in the booking journey
- Track conversion rate trends over time
- Connect marketing performance to completed production
What it does:
- Funnel Visualization: See each stage of the booking journey—from opening a form to arriving for an appointment show—and analyze drop-off and conversion rates.
- Marketing Attribution: Understand which sources, campaigns, and channels drive real bookings and revenue.
- Matchback to Production: Tie campaigns to completed appointments and production dollars to prove ROI.
- Conversion Trends: Monitor performance over time to identify seasonal changes or campaign impact.
- Patient & Campaign Insights: Filter by campaign, location, provider, or patient type to get deeper performance context.